After our expansive travels, we realized that we have a huge desire to help all people and places that stand for positive change in the world. Why not flaunt ad skills for our book, while to reaching out to our community? Meet Eagle Street Rooftop Farm, the only organic rooftop veggie garden in NYC. Located in Greenpoint Brooklyn, Eagle Street Rooftop Farm is around 6,000 square feet and categorized as a greenroof because it uses compost and recycled shale as the beds for the crops. This is right up our alley! We plan on creating an ad campaign for Eagle Street, which we will then donate to them to use as they wish. Hopefully, we can drive more interest towards Eagle Street and organic urban farming. Thanks to our teacher, Martin from Grey NY, for giving us this awesome client to work on!
To fellow Students and Teachers: In a time where global consciousness is rising, why not create or assign a campaign that could be donated to a local cause? We are doing these things for free anyways, so might as well be helping. A successful, real-life piece, (maybe with some green-flare) would be a perfect topic to discuss with CD’s in a job interview. Doesn’t get more mainstream and pop-culture than that!
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